WTW Podcast #47: Bas Schnater on The Past, Present, and Future of Fan Engagement
April 20, 2016, Posted in Archives
Bas Schnater is and MSc candidate the KU University in Leuven, Belgium, and CEO of Fan Engagement Magazine. This rising star in the sports marketing scene has overseen Hockey World Cup wins, Australian Opens, and Eredivisie football league titles. Bas and I discuss everything you need to know about the concept of Fan Engagement!
What can we learn from our passions and habits around sports? How do different sports teams enhance and optimize the fan experience? Which fan engagement methods will we see in five years???! Don’t miss Bas Schnater’s extremely exciting story here!
What You’ll Learn From This Episode:
- What exactly is Fan Engagement?!
- Which teams and sports are doing it best?
- How our experiences of sport will change dramatically in the near future!